User Interface Archives - Situated Research

How UX Research Increases Gamer Engagement, Satisfaction, and Enjoyment

January 30, 2023

User Experience (UX) research is a critical aspect of video game design that can significantly impact the success of a game. UX research involves studying and understanding the behavior, attitudes, and emotions of gamers while playing the game. The goal of UX research is to create a game that provides a satisfying and enjoyable experience for gamers. In this article, we’ll explore how UX research can improve the success of a video game and increase gamer engagement, satisfaction, and enjoyment.

Medical Software UX / UI Tips: User Experience Design for the Healthcare Industry

October 14, 2021

Supporting Healthcare with Understandable, Convenient, and Easy-to-Use Technology

Today’s healthcare industry has become increasingly reliant on technology and medical software. While medical software has come a long way in recent years, it can still cause difficulty or confusion for many of its users. In addition, the wide variety of people using the software tools (doctors, nurses, patients, administrative staff, people with disabilities, etc.) makes it even more important for the design of a great user experience (UX, an acronym for user experience) in medical software. In this article, we will discuss tips for building great UX into medical software for the healthcare industry, along with UX research methods that can achieve big results.

How Airbnb drives users’ actions with their landing page design — a UX analysis

January 16, 2020

There is a reason you are not familiar with many -maybe not even one- of Airbnb’s competitors. The renting/booking marketplace “giant” has thrived in the global market for a decade and still hasn’t found anyone that can stand up to him.

Games User Research: Driving Development with Actionable Insights

November 28, 2018

Developers both large and small can benefit from an outside perspective given by a game user research, or usability research geared towards games. Indie developers can benefit from adding UX expertise to the development team, while large developers can obtain an outside perspective to compliment and verify findings from internal members of the development team. In this article, we will present three key ways in which game research can maximize a game’s success.

Why Great Products Do Only One Thing

October 25, 2018

And why one feature is better than two or three

Uber did not allow you to pre-book a taxi. Amazon started out by selling books only. Google was just a search engine. McDonald’s got rid of cutlery. And somehow we still believe that for a product to be successful it must do many things.

The True ROI of UX: B2B Redesign Case Studies

June 25, 2018

User-centered design isn’t just about creating a great experience for customers—it’s also a smart business move.

The Psychology Principles Every UI/UX Designer Needs to Know

November 14, 2017

Psychology plays a big part in a user’s experience with an application. By understanding how our designs are perceived, we can make adjustments so that the apps we create are more effective in achieving the goals of the user.

To help you understand the perception of the user, I will introduce some design principles which I think are the most important, and also provide common examples of these principles in practice.

What Do Your Customers Think of Your Product?

July 24, 2017

In order to improve the user experience, you have to start by observing customers interacting with your product.

The first step to improving your own UX (and reaping the business benefits) is to conduct a usability assessment of your product, software or website. This process uncovers the most common problems. Often, usage analytics indicate UX issues with your product. Usability testing explains these issues.

Want An Easy Way to Spy on Your Competition?

May 26, 2017

At Situated Research, we help our clients to conduct competitive website assessments so our clients can stay ahead of their industry. A Competitive Website Assessment makes it easy to spy on your competition. You’ll be able to see things like how many indexed pages, inbound links, and social media followers they have, and how your traffic rank compares to theirs.

Designing Interfaces That Are Effective

April 25, 2017

By combining eye tracking with other usability studies, you can determine where your users look, for how long, and why. This can help you design interfaces that are effective at directing user attention to important things in the user interface.